Back in the day, I worked in a music store. And, though it was camouflaged as a homogenous chain store, a cadre of employees actually made it a pretty awesome place to randomly find yourself shopping for music (trust me, the only way you’d find yourself there would be randomly). The group of us working there really knew our music, and the way that we liked to strut our stuff was to provide personalized music recommendations to customers. More specifically, we’d ask for a customer to name a few songs or albums that they have liked, and we would in turn provide a few recommendations of things they had never heard but would probably like. We were a collection of khaki-panted mini-pandoras.
Except any of you who have worked in retail know that’s not the entire story. Because saying that we provided recommendations of music we thought they would like is not exactly the entire truth. Full disclosure, we provided recommendations that were at the intersection of what we thought they would like and what we thought they should like. We were mini-pandoras with not-so-mini agendas– and some (well, many) bands just didn’t make the list of said agenda.
But I think that our agenda-led recommendations created more serendipity and true discoveries than some “Pandora purist” if-y0u-liked-this-you’ll-like-this recommendations ever could. Continue reading →